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McLaren P1

This is not a still from a sci-fi movie, but definitely a futuristic experience. The McLaren P1 is the successor of the F1, utilizing Formula 1 technology in a road-going supercar. The plug-in hybrid glides through one of MAGROUND’s modern city shots from Shanghai, probably on its way to the next racetrack for some exercises in inconceivable acceleration. Take a look at the original backdrop for this 3D rendering after the break.

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Gepostet am 20 Juni, 2013

Tags photography urban city cityscape Asia Shanghai modern skyline skyscraper night road roads street streets CGI 3D Rendering McLaren P1 automotive advertising

BMW xDrive

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With the xDrive, BMW provides a four-wheel drive system, that is your ticket to almost any summit you want to take a deep breath at. MAGROUND’s large collection of alpine landscapes was the first source to choose from for rocking the mountains with a BMW 1 and 6 Series. Get ready for some frosty backplates with the original locations after the break.

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Gepostet am 19 Juni, 2013

Tags photography landscape nature mountain mountains Europe Alps Switzerland automotive advertising BMW xDrive

300 SL Gullwing

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Albert Bauer Studios turned on the time machine and brought us back to the fifties. When girls sported petticoats and Rock ‘n’ Roll hit the streets, Mercedes-Benz pioneered the gull-wing door in its famous 300 SL. For this set of exceptional 3D renderings, the Coupé was staged in one of MAGROUND’s locations from Majorca. To match the look of the era, the concept was to create static images, as it was the preferred style in automotive photography back in the day. See the whole production with hi-res backplates and HDR domes from MAGROUND right after the break.

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Gepostet am 11 Juni, 2013

Tags Mercedes-Benz Mercedes Benz 300 SL Gullwing 1955 automotive advertising photography CGI 3D rendering road roads street streets sunrise Baleares

MAN // June

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Enter the flagship of MAN’s premium coaches. The Starliner comes with a spacious interiour, air conditioning, on-board kitchen, sound system and so on. Is this a bus anymore?! Take a seat and revel in pure luxury with the redefined “art of travel”. MAGROUND provided a top-notch spot from California for the 3D rendering of this street yacht. See the original backplate after the break.

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Gepostet am 4 Juni, 2013

Tags photography landscape nature ocean coast America USA California road roads CGI 3D automotive advertising MAN Calendar

Contest Winner

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A few weeks ago, Maxwell Render and MAGROUND challenged you to a Render Competition. Now the winners are announced. The golden giant you see above lived up to his name and won the first prize. Congratulations to Seghier Mohamed Abdelaziz who let this beef-cake tear up our backplate from Valencia! See the source location after the break.

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Gepostet am 31 Mai, 2013

Tags 3D CGI Competition Maxwell Render MAGROUND photography HDR Europe Spain Valencia night architecture classic